
Welcome to the “Master Course – Generative AI for Business Leaders (101)”, your essential guide to understanding and leveraging Generative AI as a strategic business tool in 2024 and beyond.
This course is designed specifically for non-technical professionals, including business owners, executives, team leads, managers, consultants, and entrepreneurs who want to stay ahead of the curve by integrating AI into decision-making, operations, and customer experience.
From ChatGPT and DALL·E to Google Gemini and Adobe Firefly, we’ll explore how Generative AI is reshaping industries—and how you can lead this change confidently.
✅ What You’ll Learn:
🤖 AI Fundamentals for Business
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What is Generative AI?
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Key concepts: LLMs, NLP, AI ethics, and prompt engineering
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Business use cases across marketing, sales, HR, operations, and more
💼 Strategic AI Applications
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How to use tools like ChatGPT, Claude AI, Gemini, Firefly, and more
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AI for productivity: automation, reports, data analysis
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AI in customer service, employee training, branding, and innovation
📊 Implementing AI in Your Business
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How to assess and prioritize AI use cases
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Building an AI-ready organization: skills, mindset & governance
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Risks, compliance, data privacy, and responsible AI practices
🚀 Future-Proofing Your Leadership
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Leading AI transformation and change management
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AI trends to watch in 2025 and beyond
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Case studies from top companies using Generative AI strategically
🎯 Who This Course Is For:
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Business leaders, founders, and executives
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Product managers and team leads
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Consultants and strategy professionals
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Anyone seeking to make informed AI-driven business decisions
💡 Why Take This Course?
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Non-technical, practical & strategy-focused
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Learn how to turn AI from a buzzword into business results
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Stay competitive and prepare your business for the future
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Receive a Certificate of Completion for your professional development
🎓 Course Features:
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Executive-level video lessons with real-world examples
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AI tool walkthroughs (ChatGPT, Gemini, Claude, Firefly, etc.)
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Business templates, strategy maps & decision checklists
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Quizzes, assignments & downloadable AI readiness tools
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Lifetime access + Certificate of Completion
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11 - Introduction to Generative AI Generative AI Models
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22 - Data Preparation for Generative AI Training Generative AI Models
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33 - Applications and Implementation Ethical Considerations
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44 - Handson Experience Model Evaluation and Performance Metrics
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55 - Integration and Deployment Future Trends and Innovation